To say Craig and Jackie have dedicated their lives to protecting wild trout is an understatement. As owners of Blue Ribbon Flies in West Yellowstone, they serve on the boards of directors for numerous environmental organizations and have been awarded nearly every important citation in fish and habitat conservation. In 2001, Craig co-founded 1% for the Planet with Yvon Chouinard.

• Founded Blue Ribbon Flies in 1980 – initially hiring handicapped fly tiers
• Taught Secret Service personnel to fly fish during President Carter's term (Craig was Police Chief of West Yellowstone through 1982)
• Author of 6 books on fly fishing Yellowstone and the west, currently working on a seventh book with Yvon Chouinard
• Blue Ribbon Flies receives the seldom awarded "Protector of Yellowstone National Park Award" for helping to preserve and protect Yellowstone for all future generations
• Co-founder 1% for the Planet with Yvon Chouinard which surpassed 1,000 members worldwide in 2008 and broke $100 million in conservation giving in 2012
• Produced and narrated Telly Award winning DVD's on fly fishing Yellowstone and Belize bonefish

• Worked with Tom Brokaw to produce the Yellowstone National Park segment of NBC's award winning America the Beautiful
• Selected for John Russo's book, 100 Making a Difference, dedicated to 100 people making a positive difference in the world
• Received Trout Unlimited's conservation award along with Yvon Chouinard for their work founding 1% for the Planet
• Ongoing conservation work on conservation easements, wild/native trout protection and enhancement projects, wildlife migration corridor protections and more in the Madison Valley and Yellowstone National Park
• Proud service in Patagonia's Ambassador Program and work towards producing the finest fly fishing equipment in the world responsibly and sustainably with as little impact on the environment into the future.

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Fly Fishing Ambassadors

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• View Topher's Profile
  Topher Browne

  At 15, Topher traded his coonskin cap and the life of a suburban frontiersman for an all-out obsession with fly fishing. For the last 20 years, he has focused his energies on the Atlantic salmon. When he’s not fishing for them, he writes at length about his favorite fish. Many anglers consider his recent book, Atlantic Salmon Magic, a modern classic.

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  Paul Bruun

  Since preparing his first ever resume to become Patagonia's original fly fishing consultant, Paul has worked to introduce and expand the all-weather clothing comfort concept for anglers. Through guiding and embracing torturous weather, his last 40 plus years have included thousands of hours outdoors and on the water, in temperatures ranging from -12 to 120F. His loves seeing a product with normal guy ("XXL") sizing sneak into the Patagonia line.

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  Bryan Carter

  Having worn out two skiffs (and countless outboards) over thousands of hours on the Louisiana flats, Bryan recently came to the conclusion that he might not ever actually “grow up.” As a fulltime Mississippi Delta guide, the impact of Hurricane Katrina and the BP oil spill left him more committed than ever to protecting the fragile paradise he calls home.

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  Jeff Liskay

  Preaching the gospel of Great Lakes steelhead through guiding, seminars, television and publishing, Jeff has been introducing anglers to Lake Erie’s “Steelhead Alley” for decades. When he’s not swinging his two-handed Spey rod in search of chrome and fighting the infamous Great Lakes weather, he works to improve stream access for anglers throughout the region.

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• View Craig and Jackie's Profile
  Craig and Jackie Mathews

  To say Craig and Jackie have dedicated their lives to protecting wild trout is an understatement. As owners of Blue Ribbon Flies in West Yellowstone, they serve on the boards of directors for numerous environmental organizations and have been awarded nearly every important citation in fish and habitat conservation. In 2001, Craig co-founded 1% for the Planet with Yvon Chouinard.

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• View Dave's Profile
  Dave Skok

  A Boston-based fly tier, photographer and writer, Dave Skok is the only fly fisherman to ever win the Grand Prize in the 60-year history of the Martha’s Vineyard Striped Bass & Bluefish Derby. His work has been featured in dozens of books and countless periodicals, but good luck tracking him down in summer and fall when he’s in constant pursuit of the blitz.

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• View Dylan's Profile
  Dylan Tomine

  After five summers of guiding in Bristol Bay, Dylan returned home to the Pacific Northwest and a year-round pursuit of steelhead, which has taken him from Argentina to southeast Alaska. But after watching wild steelhead decline throughout their range and with two small children to consider, he’s currently working to direct more of his obsession toward writing and speaking about fish conservation.

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• View April's Profile
  April Vokey

  Though she wasn’t born into a fishing family, April somehow entered this world genetically programmed to fish. She’s been on the water ever since. Today, when she’s not guiding the fabled rivers of British Columbia, teaching fly tying and casting, writing about fishing and appearing in fishing films, April fights to protect wild fish. On her days off, she goes fishing.

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  Mikey Wier

  Mikey lives a double life, which probably explains how he has twice as much fun as everyone else. Sneaking away from his career as pro snowboarder, Mikey spent summers chasing trout, eventually becoming a fulltime fly fishing guide. And while he still rides and guides, as the founder of Burl Productions, he’s fully immersed in the creation of soulful fish films.

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  Dave McCoy

  Growing up in Oregon, Dave’s introduction to fly fishing began at an early age. His parents taught him the finer points and he soon sought out the area’s fabled steelhead waters. Since then, he’s traveled extensively, from India to the South Pacific. He’s the founder of Emerald Water Anglers, a fly fishing guide service and a stalwart advocate for regional and national fish conservation efforts.

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