The Footprint Chronicles examine Patagonia’s life and habits as a company. The idea is to give more of our practices some air and thought, and to change habits often played out on an industrial scale, with concomitant effects. We’ve been in business long enough to know that when we can reduce or eliminate a harm, other businesses will be eager to follow suit.

For our sixth season we've added the following new features:

• What is Quality for Our Time? The final episode in our three-part documentary, Work in Progress, explores a new definition of product quality that includes social and environmental responsibility.
• Footprints for two new products: Organic Cotton Jeans and the Stretch Ascent Jacket.

See Product Footprint data for more than 150 products on Patagonia.com. Look for the "Product Footprint" tab next to the "Product Information" tab on the product pages.

Launch The Footprint Chronicles

Freedom to Roam Campaign