The Cleanest Line
Kristina Johnson Avery

Kristina Johnson Avery

Kristina is a writer and editor focused on environmental activism. She’s spent the past 10 years working on climate change issues such as the Keystone XL pipeline and Sierra Club’s Beyond Coal campaign. Prior to that, she was as a journalist and wilderness ranger in Crested Butte, CO. She now lives in Washington State with her partner and young daughter, and spends as much time as she can in the mountains.


We blended recycled wool with micro polyester for a technical fabric that’s lightweight, quick-drying, and soft on the skin. Photo: Tim Davis

Introducing Woolyester

Sep 12, 2018 September 12, 2018

Three years ago, we set out to make a new fleece fabric using natural fibers that were light on the land. Our inspiration came from an old sweater, a weather-beaten merino pullover worn by founder Yvon Chouinard in Patagonia’s early days. It had all the properties that have made wool… Read More