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Earth Is Now Our Only Shareholder

If we have any hope of a thriving planet—much less a business—it is going to take all of us doing what we can with the resources we have. This is what we can do.

Read Yvon’s Letter

All Stories

Garrett Grove
Make Blog Not War
Make Blog Not War
Make Blog Not War

On behalf of Patagoniacs everywhere, we dedicate The Cleanest Line to YC and Malinda. Thanks for everything. Patagonia holiday party 2005. Photo: Dave Kanarek

1 min Read
Recommended Reading: “The Last Season” by Eric Blehm
Recommended Reading: “The Last Season” by Eric Blehm
Recommended Reading: “The Last Season” by Eric Blehm

Author Eric Blehm is a longtime friend and field-report contributor of ours. His latest book, The Last Season, has just been released as a paperback version with a new cover and 16 new pages of text/photos, including an interview with the author, a tribute to mountaineer Patty Ramber, and an essay by Randy Morgenson (the…

1 min Read
Step It Up on April 14
Step It Up on April 14
Step It Up on April 14

A Letter From Bill McKibben Dear Friends— This is an invitation to help start a movement—to take one spring day and use it to reshape the future. Those of us who know that climate change is the greatest threat civilization now faces have science on our side; we have economists and policy specialists, courageous mayors…

3 min Read
Surf Ambassador Mary Osborne Lends a Hand with Free Wheelchair Mission
Surf Ambassador Mary Osborne Lends a Hand with Free Wheelchair Mission
Surf Ambassador Mary Osborne Lends a Hand with Free Wheelchair Mission

Patagonia surf ambassador Mary Osborne just sent word that she’s going to be helping surf legend Robert August and Free Wheelchair Mission distribute 10,000 wheelchairs in Costa Rica. The project will be documented in a series of short videos narrated by Mary, Robert and Robert’s son, Sam August. We’ll try and wrangle a firsthand report…

1 min Read
Workin’ For The Weekend
Workin’ For The Weekend
Workin’ For The Weekend

"The time is five o’clock, and I aaaaaaam outta here!" Everyday, all the little worker bees at Patagonia HQ eagerly await those sweet words from our frisbee-freak receptionist Chipper Bro, but never more so than on Friday afternoon. Some folks bust out their aloha shirts to celebrate Friday, while others simply don’t show up to…

1 min Read
Tompkins a CIA Operative? I Don’t Think So
Tompkins a CIA Operative? I Don’t Think So
Tompkins a CIA Operative? I Don’t Think So

Doug Tompkins is coming under fire once again in Argentina for his efforts to protect the environment. As most of you know, Doug and his wife, Kris Tomkins (former CEO of Patagonia), are buying large pieces of undeveloped land in Argentina and Chile in hopes of preserving the wild landscapes and ecosystems for future generations…

1 min Read
Hierarchy of Environmentalism
Hierarchy of Environmentalism
Hierarchy of Environmentalism

I was driving along the P.C.H. looking for an empty peak when I happened upon a surfer catching a lumpy right. I pulled over to see if there was anything consistent rolling through when, out of the corner of my eye, I saw it. A man stepped out of the van parked in front of me, looked around, and tossed his kitchen sized bag of garbage into the rocks. As I processed what I had just witnessed, his compatriot climbed out of the driver’s seat. Dirty rag in hand, the man started walking towards the rocks, while making a series of “any witnesses around” glances over his shoulder.

2 min Read
We’ve Been Proven Wrong: Climbing in Our Dress
We’ve Been Proven Wrong: Climbing in Our Dress
We’ve Been Proven Wrong: Climbing in Our Dress
Patagonia

Our challenge from the Spring 2006 catalog has been answered. Becca from Alpenglow Sports in Tahoe City proved us wrong by climbing Sundance (5.10a) in her Morning Glory Dress. You rock Becca! This really made our day. When your travels take you to the Lake Tahoe area, be sure and say hi to the crew…

1 min Read
Environmental Sustainability Award from CRO
Environmental Sustainability Award from CRO
Environmental Sustainability Award from CRO

Can’t say I’ve ever heard of the CRO (Corporate Responsibility Officer), but they have graciously awarded Patagonia a 2006 Business Ethics Award. We won’t bore you with a long acceptance speech, but we’re grateful for the recognition. Thanks CRO! Business Ethics 18th Annual Awards [via Jackson Library Blog]

1 min Read
“Inherit the Wind” in Wired Magazine
“Inherit the Wind” in Wired Magazine
“Inherit the Wind” in Wired Magazine

Can a Sierra Club activist and an oil platform designer be the first to install a wind farm off the coast of the United States? According to a recent article in Wired magazine they just might, and they’re planning to do it by recycling old oil rigs. I just love the mixture of irony and…

1 min Read
Yosemite Climbers: Yesterday & Today
Yosemite Climbers: Yesterday & Today
Yosemite Climbers: Yesterday & Today
Patagonia

Hopefully you’ve all received your Spring 2007 catalog by now. I believe it’s one of our finest catalogs to date, thanks in part to Glen Denny and his stunning black and white photos from the 1960’s. Check out a slideshow of Glen’s photos from his new book Yosemite in the Sixties (or limited edition) and…

1 min Read
Reno Distribution Center Receives LEED Gold Certification
Reno Distribution Center Receives LEED Gold Certification
Reno Distribution Center Receives LEED Gold Certification

From the press release:VENTURA, Calif., March 5 /PRNewswire/ — Patagonia, the outdoor apparel manufacturer, announced today that the company’s Reno Service Center, was recently honored with the GOLD level Leadership in Energy and Environmental Design (LEED) certification from the U.S. Green Building Council (USGBC). With this esteemed certification, Patagonia’s distribution center becomes only the second…

1 min Read
Rising Son: Skateboarder Christian Hosoi
Rising Son: Skateboarder Christian Hosoi
Rising Son: Skateboarder Christian Hosoi

As a young skater growing up on the east coast in the 80s, Christian Hosoi had already achieved iconic status amongst my circle of friends. Some of our earliest glimpses of professional skateboarding, which at the time existed almost entirely on the west coast (SoCal specifically), were delivered courtesy of Thrasher Magazine and featured coverage of the scene and contests going on at Del Mar Skate Park. Christian Hosoi’s style practically jumped out of the pages.

2 min Read
Ron Kauk Breathes New Life Into Fern Spring
Ron Kauk Breathes New Life Into Fern Spring
Ron Kauk Breathes New Life Into Fern Spring
Ron Kauk

Editor’s note: Whenever Patagoina ambassador Ron Kauk visits the office I always try to track him down and say hello. I have great respect for Ron even though I’m not much of a climber. His love for Nature is deep and he seems to carry the spirit of Yosemite with him wherever he goes. Here’s…

1 min Read
The Great Irritant (Doug Peacock) Visits Patagonia
The Great Irritant (Doug Peacock) Visits Patagonia
The Great Irritant (Doug Peacock) Visits Patagonia

The self-professed ‘Great Irritant’, Doug Peacock, stopped by the Patagonia campus today. Doug was kind enough to share some of his archival footage of the Grizzly bear (AKA “the Grizz”) filmed in and around the Rocky Mountains during the 70’s. He also read some journal passages from those times, as well as some excerpts from his books. Most importantly though, Doug spoke passionately about his relationship with the Grizzly bears and the tragic consequences that the de-listing of the Yellowstone population from the Endangered Species List will cause.

2 min Read
Light Lunch
Light Lunch
Light Lunch

While parts of the West have been enjoying some of the best snow in decades, Winter ’06-’07 in the Sierra has been among the worst many can remember. Recent storms close to our Patagonia Distribution Center here in Reno have been a balm to our wounded winter spirits, but we’re still a far cry from…

2 min Read
The De-fence of Patagonia: An Employee’s Internship with Conservacion Patagonia
Photo: Andy Mitchell
The De-fence of Patagonia: An Employee’s Internship with Conservacion Patagonia
Andy Mitchell

Patagonia’s environmental commitment extends to its extensive support of the Conservacion Patagonica program. Each year, employees have the opportunity to participate in one of three separate service trips designed to tackle the mountainous work required to transform retired ranches into a stunning new national park. This report comes to us from recent trip participant Andy Mitchell, of Patagonia’s…

4 min Read
If You Liked the Movie: Join the Walk
If You Liked the Movie: Join the Walk
If You Liked the Movie: Join the Walk

Just got word from a tipster in the edit department about an opportunity for Patagoniacs in the Northeast to affect the climate change discussion. Sorry for the late notice on this one. I’m sure you can join up with the walk at any point. Action Now on Global Warming: Join Bill McKibben on the Interfaith…

1 min Read
The Future of the Piolet d’Or: An Open Letter from Steve House
Photo: Jeanne Young
The Future of the Piolet d’Or: An Open Letter from Steve House
Steve House

Steve House just contacted us from Iceland. He wanted to share his opinion regarding the future of the Piolet d’Or and how it might better reflect the values of hard alpinism. Marko Prezelj initiated this discussion by declining to accept the award at this year’s ceremony. Those in the know can skip straight to Steve’s…

5 min Read
Shaun Tomson: I Will Catch a Wave Every Day, Even in My Mind
Shaun Tomson: I Will Catch a Wave Every Day, Even in My Mind
Shaun Tomson: I Will Catch a Wave Every Day, Even in My Mind

This past Monday evening surfing great Shaun Tomson gave a slideshow presentation to a packed house at our Ventura retail store, Great Pacific Iron Works. Brett from the GPIW staff sent over some pictures from the event and a short writeup (more photos after the jump). Patagonia once again outdoes itself by bringing in a…

2 min Read
Don’t Forget About Genetic Engineering
Don’t Forget About Genetic Engineering
Don’t Forget About Genetic Engineering

Back in ’01-’02, well before Oceans as Wilderness, our environmental focus was on genetic engineering. While there were some victories associated with that campaign, the issue has not gone away. The following action alert came from one of our environmental grantees in California. Hopefully, more states will follow suit. Support New Legislation Protecting Communities and…

2 min Read
Bumming in Eastern Oregon
Bumming in Eastern Oregon
Bumming in Eastern Oregon

We got this field report from Laura Cooper, a Virginian living in Oregon. I really liked her story, writing and dedication to the outdoors – she’s an ESL teacher who spends most of her time backpacking, skiing and reading, as well as birding, paddling, and taking pictures.Thanks for the great report Laura! After forty-five minutes…

3 min Read
Product Testing: Capilene Comparison
Product Testing: Capilene Comparison
Product Testing: Capilene Comparison

We test our gear on a variety of levels. Our athletes and ambassadors are responsible for putting the latest designs and fabrics through the paces before we’ll add a new product to our lineup. But just because something reaches our shelves doesn’t mean testing is over. Once a new item shows up in our catalogs,…

3 min Read
Introducing The Dirtbag Diaries
Introducing The Dirtbag Diaries
Introducing The Dirtbag Diaries
The Dirtbag Diaries

Today we have a special treat for you. Patagonia field report contributor Fitz Cahall just alerted us to his new podcast The Dirtbag Diaries. If you’re at all a fan of our field reports please take a moment and listen to Fitz speak his writing to life. You can either listen now via the embedded…

2 min Read
Dawn Patrol from the Patagonia European Office
Dawn Patrol from the Patagonia European Office
Dawn Patrol from the Patagonia European Office
localcrew

You’re all pretty familiar with the Dawn Patrol (DP) idea by this point: wake with the roosters, drive blear-eyed through the pre-dawn black, exit warm car in the belly of the night’s bitter cold, strap on headlamps and start slogging uphill through dark and snow, all for a token taste of skiing before work. I…

4 min Read
Raptor Rehab
Raptor Rehab
Raptor Rehab

For those who don’t know about the Ojai Raptor Center, run by long-time Patagonia employee Kim Stroud, you should check it out in person or online at www.ojairaptorcenter.org I recently visited the center behind Kim’s home and was amazed at the work she’s doing for orphaned and injured birds of prey.When I first heard mention…

3 min Read
Testing Patagonia Gear on a Drive to the Northern California Coast
Testing Patagonia Gear on a Drive to the Northern California Coast
Testing Patagonia Gear on a Drive to the Northern California Coast

We test our gear on a variety of levels. Our athletes and ambassadorsare responsible for putting the latest designs and fabrics through thepaces before we’ll add a new product to our lineup. But just becausesomething reaches our shelves doesn’t mean testing is over. Once a newitem shows up in our catalogs, our Customer Service staff…

4 min Read
Yvon Chouinard Receives AAC Brower Award
Photo: Tim Davis
Yvon Chouinard Receives AAC Brower Award
localcrew

Bend, Oregon – The American Alpine Club presented its prestigious David R. Brower Award for conservation to Yvon Chouinard this Saturday, March 31.  A quote from the American Alpine Club’s announcement: The Brower Award, created in 1991, recognizes leadership and commitmentto preserving mountain regions worldwide. The awardee, whose activepersonal role deserves public recognition, has made…

1 min Read
The Flip Side of Ethanol
The Flip Side of Ethanol
The Flip Side of Ethanol

Check out this recent article in the LA Times – Ethanol Market, USDA Policies Shrink Conservation Reserve by Tim Reiterman – about how the government’s plan to boost corn production to meet rising ethanol demands could adversely affect our conservation areas.It’s a great article because it shows how switching to less environmentally harmful practices on…

1 min Read
Action Alert: Help Save Yellowstone Grizzlies
Action Alert: Help Save Yellowstone Grizzlies
Action Alert: Help Save Yellowstone Grizzlies

Following up on his recent talk at Patagonia HQ, Doug Peacock just sent us the following letter on behalf of Yellowstone Grizzlies. Make sure and click the "Continue reading" link for details on how you can help. Your support is greatly encouraged and appreciated. Dear Friends: On March 29, 2007, the Department of the Interior…

4 min Read
Greenie and the Man Truck: A Customer Story
Greenie and the Man Truck: A Customer Story
Greenie and the Man Truck: A Customer Story

Today’s post comes from Matt O’Conner of Boulder, Colorado. Matt’s currently running Franklin Handholds and sells climbing walls for the Eldorado Wall Company. He also keeps his own blog. His letter isn’t the first of its kind – we’ve received many similar stories from customers over the years – but it’s the first we’ve received…

2 min Read
Teaching 15-Year-Olds to Listen in Nature
Teaching 15-Year-Olds to Listen in Nature
Teaching 15-Year-Olds to Listen in Nature

Fifteen year-olds scare me to death. I’ve never been cool, and 15 was when my nerdiness fleshedout in all its glorious fullness. And now, the great karmic card dealer has dealt me this hand: I’ll be living with a whole posse of them in the Tetons for the next three weeks. I’m used to guiding…

3 min Read
I See London, I See France…
I See London, I See France…
I See London, I See France…

Joern Zeller of Patagonia’s Pro Sales Dept. in Europe shows off a true French ski bum during arecent visit to the High Sierra. Joern’s part of a unique international community of skiers who call themselves Telemarkzone. They’ve made it their mission to travel the globe demonstrating skiing as one of the most natural ways to…

1 min Read
Listen to “To Helga and Back” Dirtbag Diaries Podcast Episode
Listen to “To Helga and Back” Dirtbag Diaries Podcast Episode
Listen to “To Helga and Back” Dirtbag Diaries Podcast Episode

The latest episode of The Dirtbag Diaries went live on Thursday for your podcasting pleasure. From the site: Many of us associate our vehicles with freedom,independence and youth. Even as we come to terms with the fact thatautomobiles may be an unnecessary evil, it’s hard not to think back tothat first surf or climbing trip…

1 min Read
Introduction to Greasel Conversion
Introduction to Greasel Conversion
Introduction to Greasel Conversion

Ever since Bend to Baja took the Interwebs by storm in late 2005, we’ve received a pretty steady flow of inquiries from friends and customers about how they can convert their own diesel rigs to run on straight vegetable oil. A recent article from the Santa Barbara Independent serves as a nice primer for anyone…

1 min Read
Next Generation Patagoniac: A Reader Letter
Next Generation Patagoniac: A Reader Letter
Next Generation Patagoniac: A Reader Letter
Patagonia

So much of what we do stems from the desire to improve the world for the next generation. And here at Pat. HQ we’re constantly reminded of that responsibility by the kids we see playing at our onsite daycare center. Patagonia customer Chris Stelter makes us optimistic for the future with this heart-warming contribution. Chris…

2 min Read

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