The Cleanest Line


One Percent for the Planet On Line Auction Raises $20,000

One Percent for the Planet On Line Auction Raises $20,000

Jan 7, 2008 January 7, 2008

Surfartstudios_3Back before the holiday got into full swing, we told you about an onlineauction for One Percent for the Planet (1% FTP). The original story is posted here. We’re pleased to offer this update on the results.

Some true gems were available in their first-ever online auction, including a Jack-Johnson-signed guitar (below) beautiful artwork (like the print of Stained Glass Window by Frank Errickson from 1logo_stacked_rgb

The combined efforts of the international network of environmentally philanthropic businesses that make up the 1% FTP roster and the generous support of many donors helped to raise nearly $20,000 with this first online auction.

All told, the online auction offered over 100 items, ranging from a surf session for two with Patagonia Founder Yvon Chouinard and Chris Malloy, rafting in Mexico with Esprit Rafting Adventures, and a guided fly-fishing trip with Craig Matthews of Blue Ribbon Flies.

Jack_guitar_2 Additional donations from supporting agencies included adventure trips, furniture, art, jewelry and business services, such as footprint calculations for individuals and businesses alike.

Leading industry reporting group SNEWS covered the auction action, and reports: "The auction closed out a tremendous year of growth for 1% FTP. Their national ad campaign has appeared in Outside, Spin, Plenty, Surfing, Backcountry and Huck and they have succeeded in allocating over $30 million dollars to environmental non-profit organizations to date through an international network of over 800 companies."

Congratulations to the crew at 1% FTP from Patagonia! Nice work. Keep building on that great momentum.

[Top: A Print of Stained Glass Window by Frank Errickson from Surf Art Studios. Bottom: A Jack Johnson signed guitar from Brushfire Records.]

Comments 1

Related Articles

« »