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Earth Is Now Our Only Shareholder

If we have any hope of a thriving planet—much less a business—it is going to take all of us doing what we can with the resources we have. This is what we can do.

Read Yvon’s Letter

Our Footprint Stories

Keri Oberly
Quality Is an Environmental Issue
Quality Is an Environmental Issue
Quality Is an Environmental Issue
Patagonia

Patagonia’s quality rating system is designed with ecological footprint in mind. Here’s why.

8 min Read
The Shitthropocene
The Shitthropocene
The Shitthropocene

Welcome to the age of cheap crap.

Watch Trailer
Toward an End to Microfiber Pollution
Toward an End to Microfiber Pollution
Toward an End to Microfiber Pollution
Vincent Stanley

Since we first learned of the role we play in the spread of microfiber pollution in 2015, Patagonia has actively searched for partners to help end—or at least seriously curtail—the spread of synthetic fiber waste into the air and water. We’ve long been familiar with the microplastics problem—the breakdown of plastic bottles, yogurt cups and…

4 min Read
Our Hero
Our Hero
Our Hero
Dr. Ayana Elizabeth Johnson

Trying to address the climate crisis without the ocean will not work.

11 min Read
Nothing Wasted
Nothing Wasted
Nothing Wasted
Denis Tuzinovic

The virtue of sniffing scat.

3 min Read
Say Goodbye to “Forever Chemicals”
Say Goodbye to “Forever Chemicals”
Say Goodbye to “Forever Chemicals”
Archana Ram

How we’re finally making waterproof materials without PFAS and PFCs—and why it took so long.

10 min Read
Freedom through Fabric
Freedom through Fabric
Freedom through Fabric
Archana Ram

Why a symbol of Indian self-reliance is vital again.

6 min Read
Cleaning Up Chile’s Coast
Cleaning Up Chile’s Coast
Cleaning Up Chile’s Coast
Andrew O’Reilly

The South Pacific has a plastic problem. He had a truck.

5 min Read
Silence, Water, Hope
Silence, Water, Hope
Silence, Water, Hope
Andrew O’Reilly

Protecting the ocean is what friends are for.

5 min Read
Good Jeans
Illustration of a person wearing an orange shirt and blue jeans kneeling in their garden picking lettuce.
Good Jeans
Sarah Mirk

What’s the secret to a really good pair of jeans? Comics journalist Sarah Mirk tells us what to look for and how to keep them in play longer.

2 min Read
Unfinished Business
Unfinished Business
Unfinished Business
Rachel G. Clark

When it comes to making more responsible jeans, our work is never done. And, of course, we leave the really dirty work to you.

7 min Read
Donating with Dignity
Donating with Dignity
Donating with Dignity
Sarah Mirk

The dos and don’ts of donating your used clothes.

3 min Read
Small Is Still Beautiful
Small Is Still Beautiful
Small Is Still Beautiful
Rachel G. Clark

Tough and uncertain, organic cotton farming accounts for less than 1 percent of US cotton production. For this family, that’s why it’s a calling.

3 min Read
How We Got Here: Organic Cotton
How We Got Here: Organic Cotton
How We Got Here: Organic Cotton
Michele Bianchi

The story of our switch to organic cotton starts with a bout of headaches and a trip to the lunar landscape of the San Joaquin Valley’s conventional cotton fields.

7 min Read
Our Quest for Circularity
Our Quest for Circularity
Our Quest for Circularity
Archana Ram

Patagonia’s journey toward zero waste and reduced carbon emissions, failed experiments included.

8 min Read
Trust The Scientists
Trust The Scientists
Trust The Scientists
Mădălina Preda

Why we rely on lab tests and data more than ever to make decisions about our products.

6 min Read
Can We Stop Greenwashing?
Can We Stop Greenwashing?
Can We Stop Greenwashing?
Elizabeth L. Cline

What was once a nuisance—overselling environmental gains—now conceals the apparel industry’s role in the climate crisis.

9 min Read
Net Positive
Net Positive
Net Positive
Adam Skolnick

How discarded plastic fishing nets found their way into our hat brims.

3 min Read
A Net Plus
A Net Plus
A Net Plus

This is the story of how Bureo locked arms with Patagonia to keep 71,000 pounds of discarded fishing net waste out of the ocean each year by putting it into our hat brims. Introducing the traceable, 100% recycled NetPlus®.

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8:08
The “Father of Recycling” Has a Message For You
The “Father of Recycling” Has a Message For You
The “Father of Recycling” Has a Message For You
Erin Grace Scottberg

Donald Sanderson launched the country’s first mandatory curbside recycling program in Woodbury, New Jersey, in 1980. The recycling landscape has since changed. A lot. Is it still worthwhile?

6 min Read
The Great Cotton Experiment
The Great Cotton Experiment
The Great Cotton Experiment
Rachel G. Clark

This is a test to grow our clothes differently.

2 min Read
Changing the Fabric of Our Lives
Changing the Fabric of Our Lives
Changing the Fabric of Our Lives
Lindsay Morris

Can a cotton T-shirt really help stop the climate crisis?

7 min Read
2025 Or Bust: Patagonia’s Carbon Neutrality Goal
2025 Or Bust: Patagonia’s Carbon Neutrality Goal
2025 Or Bust: Patagonia’s Carbon Neutrality Goal
Rodrigo Bustamante

In Japan, it is possible to simultaneously stand both in a cultivated field and under a solar array. A group of engineers and entrepreneurs developed a model whereby solar panels can be installed on top of existing farmland and still allow the required amount of sunlight to reach the crops below. These collaborations between businesses…

7 min Read
Why Recycled?
Why Recycled?
Why Recycled?

Why recycled? is a short video that looks at the current global challenges facing the recycling system and why Patagonia is switching to 100% renewable and recycled materials. Through interviews with material designers and industrial ecologists, this film urges us to question our own consumption habits and look at the impact the clothing industry has on people and the planet.

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12:53
Letter from Tuscany (Where We Get Our Used Wool)
Letter from Tuscany (Where We Get Our Used Wool)
Letter from Tuscany (Where We Get Our Used Wool)
Mădălina Preda

She went to Italy to see how recycled wool is made and discovered that everything has an impact, including recycled.

7 min Read
What We’re Doing About Our Plastic Problem
What We’re Doing About Our Plastic Problem
What We’re Doing About Our Plastic Problem
Patagonia

Our home planet has a deeply disturbing and pervasive problem with plastics. In April, a group of researchers studying the deepest part of the ocean—the Mariana Trench—discovered plastic bags and candy wrappers floating nearly seven miles below the surface of the Pacific Ocean. Globally, about 450 million metric tons of plastic are produced every year and 9.5 million tons of…

8 min Read
Misunderstood
Misunderstood
Misunderstood

Natural. Misunderstood. Legal.

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15:23
Hemp Is Back: How Some of Ours Is Produced, in Photos
Hemp Is Back: How Some of Ours Is Produced, in Photos
Hemp Is Back: How Some of Ours Is Produced, in Photos
Diane French

It’s hard not to notice the hype around hemp today. Pick up any lifestyle magazine, enter a pharmacy, talk to a health-food store employee or just the person next to you in yoga class—at some point you’ll learn about its miraculous powers. In particular, near-unbelievable claims swirl around cannabidiol, or CBD, oil derived from hemp:…

5 min Read
What’s at Stake Is the Future of Humankind
What’s at Stake Is the Future of Humankind
What’s at Stake Is the Future of Humankind
Brad Wieners

Yvon Chouinard shares how our company continues to do what it can to defend the soil, air and water we all depend on—and to confront the greatest threat to our welfare we’ve ever faced.

6 min Read
Teaming Up to Get to the Bottom of Microfiber Pollution
Teaming Up to Get to the Bottom of Microfiber Pollution
Teaming Up to Get to the Bottom of Microfiber Pollution
Stephen Chastain

Together with industry partners, Patagonia commissioned Ocean Wise’s Plastic Lab to investigate microfibers, the tiny textile particles that shed from garments over their lifetime. The scientists at the Plastic Lab have just completed the first phase of this research project, so we asked them for an update. While plastic debris in the ocean has rightfully…

4 min Read
Giving Workers More of a Voice
Giving Workers More of a Voice
Giving Workers More of a Voice
Rachel G. Clark

Behind everything we make is the hard work of a human being—from growing raw materials and weaving fabric to cutting and sewing the finished product. Yet those who work in garment factories—and, globally, more than 60 million people do—have historically been subject to substandard working conditions and unable to report those issues. That’s why, in…

7 min Read
All Our Wool Is Now Certified to the Responsible Wool Standard
All Our Wool Is Now Certified to the Responsible Wool Standard
All Our Wool Is Now Certified to the Responsible Wool Standard
Patagonia

This article was first published in 2018. For the most recent information about our participation in the Responsible Wool Standard, visit Our Footprint. In 2015, we made the conscious decision to put a pause on our wool sourcing “until we can assure our customers of a verifiable process that ensures the humane treatment of animals.”…

3 min Read
The Night They Drove Organic Down
The Night They Drove Organic Down
The Night They Drove Organic Down
Dave Chapman

Looking back on the USDA meeting in Jacksonville, I am left with anger, grief and a sense of urgency that we keep moving forward. The meeting of the National Organic Standards Board (NOSB) was an historical turning point for the National Organic Program (NOP). It was a watershed moment. “All of the organic philosophy is…

20 min Read
Partnering with the People Who Make Our Clothing, with Fair Trade Practices
Photo: Keri Oberly
Partnering with the People Who Make Our Clothing, with Fair Trade Practices
Patagonia

We started developing our social responsibility program in the mid-1990s, working side by side with factory partners. In 2001, we became a founding member of the Fair Labor Association, a nonprofit that works to improve working conditions worldwide. With over a decade of close focus on our cut-and-sew factories, in 2011, we moved one link…

9 min Read
Organic Standards Stem from the Soil
Organic Standards Stem from the Soil
Organic Standards Stem from the Soil
Rose Marcario

For almost 20 years since the “organic” certification first passed, there has been a debate surrounding growing methods. Some foods are grown in soil, and others are grown hydroponically in large buildings and under lights. There is a reason for both growing methods, but it is important that they be labeled differently. Since the 1920s…

2 min Read
Join Us: The Journey to Regenerative Organic Certification
Photo courtesy of KAMUT
Join Us: The Journey to Regenerative Organic Certification
Rose Marcario

Working closely with Rodale Institute, Dr. Bronner’s and other key allies, we created Regenerative Organic Certification to establish a new, high bar for regenerative organic agriculture. The certification is the result of a lively and cooperative effort among a coalition of change-makers, brands, farmers, ranchers, nonprofits and scientists, all with a clear goal: to pave…

3 min Read

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We keep your gear going.

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We give our profits to the planet.

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