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Earth Is Now Our Only Shareholder

If we have any hope of a thriving planet—much less a business—it is going to take all of us doing what we can with the resources we have. This is what we can do.

Read Yvon’s Letter

Martin Johnson embarks on his most challenging run, as he explores the connection between Black British history and the River Thames.

2022 / 35 Min

Martin Johnson embarks on his most challenging run, as he explores the connection between Black British history and the River Thames. Martin attempts to set a new fastest known time on the 184-mile Thames Path—running from the Thames Barrier in London to the source of the river in the Cotswolds. What starts as a grueling and ambitious record-breaking attempt turns into a journey of discovery. He learns both about himself and the entangled history between Black people and the river. Martin hopes his run will encourage more diversity in the sport of trail running and inspire others to get out beyond the city and run.

Tune in on February 23rd at 10am PST / 1pm EST / 6pm GMT on the Patagonia YouTube channel to watch the full film. Martin and the cast and crew will be answering questions in the live chat and comments.

Join us in creating safe, diverse and welcoming outdoor spaces.

Support groups that campaign against racism and work to increase diversity and inclusivity in trail running and the outdoors.
Black Trail Runners
Black Trail Runners

A community and campaigning group that seeks to increase the inclusion, participation and representation of Black people in trail running.

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Running Industry Diversity Coalition
Running Industry Diversity Coalition

RIDC unites the running industry to provide resources, measure progress, and hold the industry accountable to equitable employment, leadership, and ownership positions and improve inclusion, visibility, and access for Black, Indigenous, and people of color.

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ALL THE ELEMENTS
ALL THE ELEMENTS

Find people and organizations across the UK, working to increase diversity in the outdoors with this directory from All the Elements.

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The Outdoorist Oath
The Outdoorist Oath

The Oath is a commitment to action any outdoorist can take to support our planet, inclusion, and adventure.

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EUROPEAN NETWORK AGAINST RACISM
EUROPEAN NETWORK AGAINST RACISM

Wherever you are in Europe, find groups working to fight racism through this European network.

Find a Group

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